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Marketing and Advertising Copywriter

Company: Howerton+White
Location: Wichita
Posted on: November 11, 2019

Job Description:

Job DescriptionAt Howerton+White, we work to exceed our clients' expectations. We're looking for a strategic-minded advertising copywriter who strives to do their best work every day. Our idea of a good fit means you are on your way to becoming a top-notch advertising writer with a demonstrated ability to self-edit your work, a practical understanding of content marketing best practices, and the ability to absorb and translate large amounts of information into concise, compelling messages. This role will support inbound marketing efforts by developing short-form and long-form articles, website content, display and search advertising, and other writing assignments as part of our clients' thought leadership strategies. The Integrated Marketing Copywriter will be responsible for working with the agency's Associate Creative Director for Brand Strategy and other team members to drive audience engagement through all types of marketing content for various channels and platforms in support of each clients' key message pillars and unique brand voice. Requirements*

  • 5+ years of demonstrable content marketing experience
  • Critical thinker able to translate existing objectives and strategies into relevant content
  • Proven writing and editing skills with an outstanding command of the English language
  • Strong collaborator, verbal communicator, and interviewer (in-person and on the phone)
  • Detail-oriented with strong research and time-management skills
  • Must quickly absorb and articulate technical and/or complex concepts related to B2B niche industries and a variety of B2C offerings
  • Self-motivated, hard-working, well organized and resilient to the ever-changing needs of clients, timelines and deliverables
  • Bachelor degree required (or equivalent professional experience), preferably with English/Journalism focus Added Value
    • White paper and technical writing
    • Video scriptwriting experience
    • Social media content development
    • Content calendar creation and management
    • Aviation, manufacturing and/or other B2B writing
    • Good sense of humor, intelligence, friendliness, and humility Benefits
      • Competitive salary
      • Health/dental insurance
      • Short- and long-term insurance
      • 401(k) and employer contribution program
      • Paid vacation and holidays
      • Collaborative environment
      • Equal opportunity employer EOE StatementWe are an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic. IndustryMarketing and Advertising ExperienceMid Level

Keywords: Howerton+White, Wichita , Marketing and Advertising Copywriter, Advertising , Wichita, Kansas

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